How to create a Company Page on LinkedIn Step by Step Guide ![]() If you’re ready to start learning more about how to create LinkedIn Company Page, continue to the next section, where I will explain, step by step, how to create your page if you haven’t already. I will also share some of the best practices to make your page stand out. To do this, I have prepared this guide that will take you through the essentials in these topics. ![]() LinkedIn is undoubtedly a great resource, and although Facebook and Instagram allow you to create great brand awareness and have a great reach, when it comes to increasing exposure of your services, attracting quality employees, and building your professional network, no other social network compares!īut this is not all! It is important that, once the company page is created, you know what content to publish, how often, to know what strategies you can use to attract more followers, and more. ![]() Together with your page, you can create a whole strategy to drive traffic to your business page! And I’m not talking about just any traffic, since LinkedIn brings together a professional community and, through your page, you will be speaking exactly to the audience you want to reach. The answer is simple: that it is ideal for promoting your business and your brand. How do you stand out on the business page?Ĭreating a LinkedIn company page is important, but what makes it stand out from the crowd? B2B content on LinkedIn feeds viewed approximately 9 billion times each week!.LinkedIn is equally powerful in promoting your products or services: 80% of B2B leads come here, proving to be the most effective channel for businesses.Thirty million companies are listed on the platform, and 52% of business-to-business (B2B) buyers say that LinkedIn plays a huge role in their buying process.We could say that LinkedIn is like the more serious sister of other social networks, such as Snapchat or Instagram, but you should not underestimate it, as it can have a great impact on the growth of your company! I share some statistics so that you understand what I am talking about: Is LinkedIn an ideal platform for business? How to create a Company Page on LinkedIn Step by Step Guide.How do you stand out on the business page?.Is LinkedIn an ideal platform for business?.Establishing yourself as a leader in your field, to posting job opportunities and building your brand inside and outside of this professional community.No matter the size of your company, an updated LinkedIn page offers you multiple opportunities: They were conceived to provide companies with a meeting point with their target audience and the ability to establish new connections, contact potential employees, and, ultimately, reach new customers. LinkedIn created company Pages in 2018 that allow businesses to connect with consumers to know them more. In this article, you will get a complete step by step guide on How to create a company page on LinkedIn. If you have a business or an organization and you haven’t created a LinkedIn Company Page, it’s time to get up to it! Why? Because this platform has more than 660 million members in 200 countries and, surely, you want to reach more potential customers and increase your audience for getting higher ROI and long-term benefits.
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